Creation of Business France
The Minister of the Economy, Industry and the Digital Sector and the Minister of State for Foreign Trade, the Promotion of Tourism and French Nationals Abroad are pleased to announce the merger of Invest in France and the French Trade Commission, UBIFrance on January 1st 2015.
The agency will aim to help small and medium businesses and midsize companies to better project themselves internationally and attract more foreign investors to France.
The objective is to simplify the process and make it easier for foreign investors and French companies. Both the streamlining of resources and the combination of the teams will serve the purposes of the agency, especially since one third of the exports are done by foreign subsidiaries.
Business France will also assume, as requested by the Government, a central function of communication to strengthen the appeal and the brand image of France and its territories.